Mastering Video Ad Impact: The Surprising Role of Thumbnails and the Crucial First Seconds
Our latest study reveals the surprising importance of thumbnails and the first…
5 Reasons Darwin Creative Studio Makes Production Easier
5 Reasons Darwin Creative Studio Makes Production EasierDarwin’s Creative…
What is Creative Analytics and why is it important to ad performance?
What is creative analytics?Creative Analytics is a practice of using tools…
Creative Testing: How Darwin’s technology combats rising Facebook CPM’s
Problem: CPM’s Are RisingAverage CPM’s are up 93% on Facebook since Q1 in…
Creative Testing & Wordle: How Variation and Iteration Leads to Success
What's Wordle?For those who have been living under a rock, Wordle is the new…
Darwin Creative Analytics: Does background color impact your performance?
The HighlightsAds with predominately white backgrounds were the best performing…
Darwin launches Agency Partnership Program for Creative Testing
Darwin's Agency Partnership ProgramDarwin, a data driven creative testing…